Vertriebsoutsourcing zur Erschliessung Schweizer MarktVertriebsoutsourcing zur Erschliessung Schweizer Markt

Sales Execution

Markets are becoming more and more work-intensive and the competition in the IT sector is becoming more challenging. Because of the continually increasing number of IT providers with their IT solutions and services, clear differentiation and positioning of your service offering are just as important as the expansion of your customer base. Attracting new customers has become a real challenge.

Instead of permanently and continuously trying to acquire new customers, many entrepreneurs delve into the day-to-day business, exclusively looking after existing customers. Current customer projects require so much attention that future business development is difficult to manage on the side, or companies believe that digital marketing can solve all their sales problems.

Do you also believe “Cold calling is dead!”? The reality is: Large and small companies still carry out cold calling to generate new revenues. Despite all social media and technological progress in sales, nothing has changed in the consulting-intensive sales of IT solutions and services to business customers. We are convinced that cold calling will continue to be beneficial for a long time to come. But there is one reason why so many people believe that cold calling is dead: it is difficult to get it right. Many companies go about it the wrong way or do not stick with it, and they fail.

Cold calling is a personal and interpersonal matter for many businesses. To gain the trust of your future customers, you need time, patience, and perseverance. For us, there is no “either-or” for digital marketing and personal customer contacts. To be successful, both must ideally complement each other.

What are your intentions?

New customer acquisition growth new projects
  • You want to increase your sales capacity for a limited period quickly, flexibly, and easily with experienced sales professionals, without having to employ a full-time staff.
  • You want to get to market quickly with your innovative IT solutions and services, increase brand awareness, win new customers, and provide long-term support for customers.
  • You want to test something in terms of sales, develop more initiative, or carry out special promotions and not have to deal with your sales organisation.

Our activities for you

  • Knowledge transfer and induction

    We see ourselves as your employee and familiarise ourselves with the company, the range of services and the USPs because we want to be able to advise and persuade customers. Together we define the market segments, and we create a customer list.

  • Active marketing of your service offering

    We take over the entire operational customer acquisition process or parts thereof, from market research, contacting potential customers, presentation of the offering, follow-up, and monitoring of the closing of contracts for the acquisition of new customers. We fill the sales pipeline with qualified opportunities. In doing so, we represent your company and act in the interest of your company following jointly agreed-upon power of authority. If it is an added value for customer satisfaction, we can provide support through account management and continue to look after the customer permanently.

  • Planning and status report

    We document and update professional business, sales, and opportunity planning. With periodic reporting, we ensure that you are kept informed of the progress of your growing sales pipeline and all our activities. Transparency and trustful cooperation are indispensable to us.

Your advantage through additional activities

Cold acquisition growth with new customers
  • The key results of a sales support engagement are an expanded customer base through new customers, a broader project portfolio through new orders and, consequently, sales growth and a sales pipeline with further potential.
  • An interesting side-effect of market development is the promotion of the company’s name recognition. It often happens that, years later, interested parties remember an initial contact and contact us again spontaneously.

Your added value

Outsourcing of sales to a professional partner
  • Complementing the existing sales organisation, you will quickly gain additional sales power with know-how, experience, and a business network, which you can adjust as required to improve your sales success with new customers.
  • You achieve improved market and customer orientation. You gain additional market share and a better perception of your market position.
  • You retain control and clarity over all the sales activities in Switzerland without increasing the headcount of your staff. At the end of the mandate at the latest, you will receive all work, results, and data for further use.

Swiss Business Connections supports you with Sales-Outsourcing (Sales-as-a-Service) in market development, new customer acquisition and customer care. Take advantage of our practical experience and our on-demand model. These assets will enable you to achieve rapid market development, expand your customer base and realise new projects in a short time and with low fixed costs.

With Swiss Business Connection, you have a competent, professional partner at your side, who will support you with outstanding commitment in achieving your sales goals.

Can we talk about whether sales outsourcing is right for your company? One-click and …

Developing Target Market